ABOUT THIS COURSE
How do you implement ideas?
This course provides practical proven tools for transforming an idea into a product or service that creates value for others. As students acquire these tools, they learn how to tell bad ideas from good, how to build a winning strategy, how to shape a unique value proposition, prepare a business plan, compare their innovation to existing solutions, build flexibility into their plan and determine when best to quit.
As a vital part of the course students conduct on-site interviews with entrepreneurs who have launched startups, and are eager to share their valuable insights with them.
Upon completing this course successfully, graduates will be able to:
1. Transform ideas into real products, services and processes, by validating the idea, testing it, and turning it into a growing, profitable and sustainable business.
2. Identify the major steps and requirements in order to estimate the potential of an innovative idea as the basis of an innovative project.
3. Reach creative solutions via an iteration of a virtually endless stream of world-changing ideas and strategies, integrating feedback, and learning from failures along the way.
4. Apply the 10 entrepreneurial tools in creating a business plan for a new innovative venture.
5. Apply methods and strategies learned from interviews with startup entrepreneurs and innovators.
6. Communicate and sell innovative ideas successfully.
Estimated Learning Time: 19 hours
SKILLS YOU WILL GAIN:
Entrepreneurship
Strategy
Research and Design
Leadership and Management
Organizational Development
Strategy and Operations
Accounting
Business Analysis
Design and Product
Finance
General Accounting
Human Resources
Innovation
Market Research
People Development
Planning
Problem Solving
Risk Management
INSTRUCTOR
Prof. (Emeritus) Shlomo Maital
Prof. Shlomo Maital Sr. Research Fellow, S. Neaman Institute, Technion
Industrial Engineering