"Sales","Direct","Newspaper","Television" 15.98,1.05,1.35,1.55 21.59,1.29,2.25,1.97 25.47,.96,1.79,1.64 16.02,1.51,1.73,1.73 16.58,1.3,1.71,1.61 20.1,1.06,1.61,1.82 17.49,.86,1.62,1.97 22.53,.78,2.2,1.61 23.98,1.2,1.77,1.13 18.96,.83,1.17,1.77 24.64,1.01,1.76,2.04 19.52,1.34,1.81,1.63 19.97,.55,2.25,1.93 18.86,1.06,1.98,1.63 22.79,.9,1.54,2.27 20.38,1.88,1.15,1.45 16.51,.51,1.19,1.93 18.32,.53,1.75,1.44 16.04,1.21,1.01,1.46 18.91,.9,1.68,1.66 20.09,.97,1.72,1.59 19.83,1.01,1.72,1.42 18.42,1.29,1.47,2.05 21.99,1.35,1.94,2.28 20.57,1.07,2.31,1.77